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Victory-360

Welcome to our marketing analytics department, where we turn data into executable strategies. Our job is to make your campaigns and marketing initiatives achieve greater results. Whether you need to improve response rates, increase customer acquisition and retention, or grow a membership base, you’ve come to the right place.

DATA:
It begins with best-in-class data. Our data assets are robust, covering the spectrum of needs for a diverse agency or a growing national brand. We use data that is current, accurate and targeted to your needs. We’ll work with your list and augment it with our own data overlay to improve your targeting and segmentation.

ANALYTICS and STRATEGY:
Once we have the most robust data, an analytics and strategy team of experts will help you translate it into executable strategy. The result? A data driven marketing strategy that allows you to produce integrated, impactful campaigns. With a substantial and measurable return on investment.



Who are your customers? How do they stack up in your marketplace? We’ll profile your customer data to further define your true target audience. Our unique process highlights how each data element impacts the decision to buy, so we can find more matches in the universe of prospects.

We’ll also do a flight risk analysis on your customer list to determine which customers are at the highest risk of ending their relationship. Armed with this knowledge, you can initiate actions to keep them from churning.